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When it comes to increasing the sales pipeline and doing market segmentation,
NIH Research is
always who
I go to first.

James L. Elder, Jr.
EVP Sales
HealthVision

 

Create New Marketing Opportunities for Increased Sales

See impressive results with a lead generation or market research campaign from NIH Research. In fact, we typically enjoy success rates as high as 30% with almost half of those being high-quality “A-level” leads. Whether you have your own database of potential leads or you need NIH Research to procure a viable list on your behalf, our focused lead generation campaigns offer:

  • Better territory coverage
  • Lower cost of sale
  • Shorter sales cycles
  • Stronger deal pipeline
  • Increased market awareness
  • An overview of the marketplace
  • Updated databases with key healthcare contacts
  • Reduction in missed sales opportunities
  • Happier, more productive Sales Representatives

And that’s just the beginning of our scope of services. Once we've assembled leads for you, we can help you track them, use them, and much more.

Typical Response Rates

Phone Lead Generation 10 - 20%
Direct Sales 10 - 30%
Trade Shows < 1%
Emailing < 1%
Advertising < 1%
Direct Mail .5 - 1.5%
Response Rates